16.09.2024 Announcement Master Seminar RG TIM WS24/25

New project seminar at the research group Technology and Innovation Management

Are you ready to explore the cutting-edge intersection of artificial intelligence and innovation? Dive into our new Master Seminar "Innovating with AI – Experiments with and Beyond ChatGPT" in the winter term 2024/25 and discover how generative AI can revolutionize the way we approach creative tasks. In this seminar, you'll learn how to use prominent AI tools to generate text and images, equipping you with the skills to drive innovation in real-world contexts. From learning how to improve prompting to critically evaluate AI outputs, you'll develop an understanding of how generative AI works and how it can be leveraged for innovation tasks such as idea generation for new products or designing unconventional packaging solutions. Further, you gain practical, hands-on experience with various (free) AI tools, for example ChatGPT, Perplexity, and Stable Diffusion.

Course structure:

The seminar is structured into four key sessions:

1. Introductory Session: basics of generative AI and its potential in innovation

2a/b. Experimental Sessions: hands-on application and exercises of generative AI for innovation tasks

3. Presentation Session: student presentations and feedback

General information:

Eligibility: Open to master students with business majors and minors. Students from other departments (e.g., Math & Computer Science) are welcome but should verify the course's accreditation with their programs before enrolling.

Registration: Interested students can register via Marvin (LV-02-021-168). Seats are limited, first come, first served! 

Course language: English

Assessment method: thesis and presentation

ECTS: course will be accredited with 6 ECTS

Attendance: Attendance at all four sessions is mandatory