16.06.2021 Joint study on the business model transformation

In a joint project, The MARG, together with Porsche Consulting, has studied the merger activity of low-tech firms around the world. The collaborative research initiative highlights that low-tech firms show an increasing appetite for transformative deal acquisitions. In 2020 one out of five deals was transformative in nature. In a deep-dive, a sectoral study examining large car manufacturers, the research documents that these transformative deals can pay off for low-tech firms.  

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